Outsmart. Outmaneuver. Outperform.
This case study outlines the successful launch of a new CNS treatment in a highly competitive market using an influencer-led campaign.
Capabilities: Influencer Marketing, Social Strategy
Audiences: Patients, HCPs
Driving HCP Adoption for a Novel Therapy in Rare Tumors
Through an integrated omnichannel strategy, a next-generation therapy launch successfully boosted market awareness and HCP engagement—leading to an acquisition.
Capabilities: Brand Strategy, Activation Strategy, Medical Strategy
Audiences: HCPs
Setting a New Standard of Care
A strategic marketing plan helped an emerging biotech brand stand out in a competitive market, increasing visibility while reshaping patient and HCP expectations.
Capabilities: Medical, Brand Strategy, Creative, Activation Strategy, Media
Audiences: HCPs, Patients, Branded, Unbranded
Medical Device Market Launch
An omnichannel strategy enhanced HCP engagement, ensuring a successful market introduction and improved ROI.
Capabilities: Digital and OmniCx Transformation, Brand Strategy, Activation Strategy, Media
Audiences: HCPs
Engaging the Rare Disease Community
A gaming-inspired digital campaign boosted engagement for a rare disease portal, leading to increased retention and high interaction levels.
Capabilities: Activation Strategy, Media
Audiences: Patients, Care Partners
