Case
Studies
Media
Medical

Leveraging Connected TV to Engage Oncology Patients

This case study highlights how a strategic digital initiative engaged a niche patient population through data-driven targeting and innovative outreach.

Capabilities: Media, Broadcast
Audiences: Marketing, Media

Marketing

Setting a New Standard of Care

A strategic marketing plan helped an emerging biotech brand stand out in a competitive market, increasing visibility while reshaping patient and HCP expectations.

Capabilities: Medical, Brand Strategy, Creative, Activation Strategy, Media
Audiences: HCPs, Patients, Branded, Unbranded

Marketing

Medical Device Market Launch

An omnichannel strategy enhanced HCP engagement, ensuring a successful market introduction and improved ROI.

Capabilities: Digital and OmniCx Transformation, Brand Strategy, Activation Strategy, Media
Audiences: HCPs

Marketing

Engaging the Rare Disease Community

A gaming-inspired digital campaign boosted engagement for a rare disease portal, leading to increased retention and high interaction levels.

Capabilities: Activation Strategy, Media
Audiences: Patients, Care Partners

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