Klick Health

GOOGLE QUICK SEARCH REFERRALS UP, AND AMP DOMINATING MOBILE

Editor

in
Read More

An analysis of Google Quick Search Results (GQSR) in referral traffic shows that the search giant is working hard to make its News product more relevant to internet users and, perhaps, open up a social channel where Google Plus failed (that last part is the author's interpretation, it's not in the linked story -Ed.).

GQSR Referrals Spike

 

parsely-google-gqsb-600

 

Google Accelerated Mobile Pages (AMP) Dominates Other Content

 

parsely-google-amp-600

 

For marketers dealing with mobile content (which is all marketers, by the way -Ed.) this preference for AMP content from Google is important. One report from Parse.ly isn’t conclusive but we need to keep our eyes open because if Google is indeed preferring AMP websites pharma marketers may need to move fast into that technology.

 

Parse.ly

More About the Author

Klick Wire

This is the Klick Wire blog account. Here you will find archived versions of all your favorite Klick Wire stories. To get these stories delivered to your inbox every week, use the sign up form at the bottom of this page.

More from this author

Go from news to action. Klick Wire

Weekly Digital Health Newsletter

Klick Health will NEVER spam you. Read our privacy policy

Thank you! You're now signed up to get the Klick Wire every week - news from the world of digital health marketing.

Sorry there seems to be a problem. Please try again later.