Klick Health

Marketing, Sales, Operations

Across the
Lifecycle

We know one size doesn't fit all.
Your business needs change, and your solutions need to keep pace. From shaping the market pre-launch to staking a claim for a late-on-market drug, we create customized solutions that drive your business forward.

Time Revenue Pre-Launch Product Launch Post-Launch Nearing LOE

Pre-Launch

The need:

Product is in Phase III prior to approval and launch. How do you establish market presence?

Our thinking:

Develop a pre-launch market-shaping strategy to establish an unmet need through unbranded disease state education and KOL engagement, with the added capability to share relevant non-branded data.

Product Launch

The need:

Product is gearing up for launch – not yet approved, but PDUFA date is known. Need to prep the market and be in an optimal position at launch. What is the best digital launch strategy?

Our thinking:

Develop a comprehensive, orchestrated digital product launch strategy targeting patients and HCPs to establish brand awareness and promote trial and engagement. Execute a sophisticated array of digital assets with well-defined metrics and extensive eCRM programs linked to registration.

Post-Launch

The need:

Product is post-launch with declining revenue growth. How do you re-energize the brand and/or market and drive sales?

Our thinking:

Create and execute digital strategies that introduce relevant data in a meaningful way to targeted HCPs to promote appropriate prescribing. Develop patient programs that help facilitate engagement with their physicians and/or reinforce compliance.

Nearing LOE

(Loss of exclusivity)

The need:

Product is late in its lifecycle. How do you use digital to leverage market experience and drive profitability?

Our thinking:

Apply new creative thinking to targeted branded digital solutions in sync with key messaging and positioning. Leverage any available longer-term data and integrate proven experience and testimonials across multiple channels to stimulate new trial and experience.

What We Do

Results. Impact. Value.

Everything we do is in the service of our clients' success.

Our Services

Learn More ➝
We have full-service AOR capabilities designed to tackle today’s most complex business challenges

Strategy

Developing a solid brand foundation

Learn More ➝

Positioning

Key Messages

Focus Groups

1-1 Interviews

Modeling

Creative

Innovative ideas that transcend media ideas

Learn More ➝

Conceptual

Cross Channel

Brand Identity

Print & Video

Digital

Content

Medical writing for HCPs and patients

Learn More ➝

Medical Writing

Long / Short

Claim Research

Clinical Review

MRL Experts

Media

Advanced media capabilities for max efficiency

Learn More ➝

Research

Planning

Buying

Multichannel

Optimization

Production

Experience to deliver assets confidently

Learn More ➝

Broadcast

Print

Digital

Live Events

Multilingual

Integration

We are well connected and good partners

Learn More ➝

Channels

Tactics

Stakeholders

Vendors

Partners

Analytics

Multichannel attribution measurement

Learn More ➝

Cross Media

Attribution

Forecasting

Media Mix

Optimization

Thought Leadership
Cam Bedford

Shaping the future
of health

Ideas + execution. Master craftspeople doing what they are most passionate about create experiences that touch people. Our thoughts on digital, health, and craft.

Cam Bedford, SVP Strategy & Analytics

Social

Social Media Landscape
Best in Class Report

There's a clear need for an industry-wide conversation about what we're doing with social media. To spur that conversation, Klick Health partnered with ...

Read More ➝
mHealth

LivingBetter Report, brought to you by Klick Health, Google, and the DHC

Patients with chronic disease who are digitally engaged feel good about their health despite being sicker than average ...

Read More ➝
Regulatory

Wearable Wars: A new hope for health

Doing digital health right requires expertise in three interdependent disciplines: healthcare, communications, and technology: You need to know ...

Read More ➝
Top ten reasons to partner with Klick

1.

Channel consumption trends have radically evolved in the last decade. Your audience is likely now "digital first" and the reality is that a large portion (if not the majority) of your budget is now focused online. So what have most traditional agencies done? They've added a "now serving digital" sign on their banner. Do you truly believe it?

We're different from the ground up. We're data geeks that appreciate fine art. We're MBAs who've minored in molecular biology. We're the new definition of "agency" with traditional companies left scrambling to catch up. We're the right mix of business consultancy, creative agency, and technology shop all in one unified business. It is this unique blend that sets us apart and positions us to tackle your most complex challenges in today's contemporary media environment.

1.

We're a new kind of agency designed for today's business challenges.

More

2.

In the spirit of full transparency, many of us at Klick have experienced former lives at "network agencies." We know what goes on and how silly the decision-making process can be. Frankly, many of us became frustrated and disenfranchised at the many decisions that negatively impacted our clients at the time. This included headcount reductions, changing teams like a revolving door, and partnering with "sister" agencies that often met for the first time in a client boardroom. This made no sense from a client perspective.

Venting aside, we've all found our sanctuary at Klick. We're now empowered to fully deliver on the promises that we make. We're not beholden to quarterly numbers or the under-performance of a cousin agency. We're laser focused on our clients and their success. What a refreshing change.

2.

Our independence eliminates the "multinational network" shenanigans.

More

3.

We've been consistently growing every year and because of our size, most people think that we've bought other agencies along the way. We're proud to say that we've set our own path forward and delivering on our client promises has been the fuel for our expansion. Our culture is our passion.

We believe that by creating an environment which attracts the best and brightest, our potential is limitless. If we can empower the best people to do the best work for our clients, we will be rewarded with repeat business and exceptional word-of-mouth referrals. We think our 17-year track record speaks for itself.

3.

In our 17 years, we've never merged with or acquired anyone.

More

4.

In a rapidly evolving media environment, it is critical to understand "what's up and coming" in terms of new technologies and trends. Any agency that wants to solve today's business challenges has to be bringing new solutions and ways of thinking to the table. When we saw the annual reports of the big network agencies, we were astounded by how little they invest on R&D activities.

On average, we're investing 5x the amount of these other companies. This comes to life through Klick Labs and all the applied innovations that we're bringing to the market. Our goal is to help your brand realize a meaningful competitive advantage through the use of the latest technologies and solutions.

4.

We spend 5x more than our competitors on r&d.

More

5.

What is one of the top frustrations that we hear from some of our prospective clients? It goes something like this: "My current agency has put kids on the business and they wouldn't know branding if it…You'd better not put kids on my business." Well, let us put your fears to rest. At Klick, we have a "no kids" policy.

I mean, sure we're all for kids at home, just not working at the office. We don't want your business to be an expensive training ground for new talent. We value your investment and believe in servicing you with the most senior talent available.

5.

No kids (or at least no kids working on your business).

More

6.

Let's face it. Healthcare marketing is different and deep vertical expertise is a huge asset. At over 400 people strong, many of Klick's staff have migrated from client-side environments. We can empathize with your situation as we've been there.

We know how much trust you place in your agency partner and your ultimate goal of delivering confidently on your objectives. We're with you for the journey. We also have significant depth on the medical side as well. We feel that the best way to understand a healthcare practitioner is by having them work alongside you.

6.

We know what it's like to carry a bag (and a stethoscope).

More

7.

A key benefit of scale is the depth of experience that we have at each lifecycle stage. From market shaping and commercial foundations through to final days of revenue maximization before LOE, our experience allows us to customize solutions to a brand's specific needs. Additionally, we have a diverse portfolio of therapeutic class experience which means that we've likely worked in your class before (or at least have strong analog experience).

We're proud to have a passport with the following stamps: biologics, IV, sub-q, ultra-rare disease, orphan, REMS, black box, CNS, Oncology, Immunology, Cardiovascular, Respiratory, Diabetes, Gastroenterology, Hematology, and more.

7.

Our solutions span the full breadth of lifecycle stages and disease states.

More

8.

When is the last time you heard an agency boasting of its compliance record and regulatory training programs? At Klick, we understand the critical importance of attention to detail in the healthcare space.

We require our staff to complete similar training to that of our clients. We're not about to waste your time (or money) with ideas that never even stand a chance of seeing the light of day. Nor will we waste valuable PRC / MRL time with error-prone submissions. Our goal is to deliver quality assets that are compliant and powerful. Whether black box, REMS, or breakthrough status, we've done it before and have the experience you need.

8.

We make lawyers happy (and bored).

More

9.

We can all agree that the world has changed significantly with "Amazon" style experiences having become a pretty standard consumer expectation. That has serious implications for the way you go to market in today's world. It's no longer about simply building a website. It's about using an explosion of data to make evidence-based business decisions.

Why are Google, Facebook, and Netflix winning? It's all about the data. We've engineered a business to get the right message, to the right person, at the right time. Let us show you how we can help you harness the data-driven advantage. We use data to uncover powerful insights and make better business decisions.

9.

We're the data experts so you don't have to be.

More

10.

Digital isn't an afterthought at Klick. We were founded as a digitally centric company and have been executing on this for over 17 years. Compare that to the marketplace where everyone seems to be jumping on the digital bandwagon nowadays. Just as in most things in life, we suggest you really "kick the tires" of any potential partner you might choose to work with. Take a peak at what's behind the curtain.

Does your partner have real depth or is it a token digital expert with all the work being outsourced to a "sister agency"? At Klick, we have the experts who've grown up in the digital realm. We've honed our processes over 17 years and do all our work in house. Would you rather work with the real experts or those who just claim to be?

10.

We're digital natives (not actors playing digital wannabes).

More

11.

Sure we said the top ten reasons but we like to surprise and delight our clients with a little extra. From our standpoint, it's the small touches that can make a big difference. It means going beyond the expected. It's the added bit of polish to help take it to the next level.

We believe that our job is to orchestrate the client experience so your interactions with Klick are more positive than any agency you've ever worked with. Talk to our current clients and you'll get a sense of this added touch.

11.

We like surprising our clients with a little extra.

More
Applied Innovations
Klick Partnerships

The Veeva Experts

Klick and Veeva make a potent pair. Working with Veeva's class-leading tools, Klick develops content and experiences that expand expectations. Hear why Pete Harbin, Vice President, Commercial Cloud Strategy at Veeva recommends Klick.

Watch Pete's Story
Why Health?
Leadership Team
Leerom Segal
Co-Founder & CEO
Peter Cordy
Co-Founder & CFO
Aaron Goldstein
Co-Founder & COO
Lori Grant
President
Steve Willer
CTO
Brian O'Donnell
EVP, Interactive Services
Alec Melkonian
SVP, Sales & Client Services
Glen Webster
SVP, Finance
Glenn Zujew
SVP, Executive Creative Director
Jay Goldman
Managing Director, Sensei Labs
Steve Wagman
SVP, Project Management
Mark Hadfield
SVP, Delivery
Learn More
we're hiring!
We're Hiring

Why Join Klick?

Klick is organic in nature when it comes to growth and that means there are great opportunities for career advancement. This should be a major selling feature to anyone looking to join Klick, as it was for me.

Ainsley Sommer, Group Account Director

Join Klick
Contact Us

Business

Development

  • Alec Melkonian
  • SVP, Sales + Client Services
  • connect@klick.com
  • C. (416) 822-0300
  • C. (917) 972-6994

Media

Relations

  • Sheryl Steinberg
  • Director, Communications
  • pr@klick.com
  • T. (416) 214-4977 x2412

Talent

Acquisition

Get in touch

* All fields are required