A new report by Buzzoole shows that the #Ad hashtag was up 90% year-over-year for the first half of 2019. The actual growth of the influencer hashtag was:

The growth reflects marketers’ increased use of influencers on the platform. The largest industries are fashion and beauty and health activity doesn’t make the cut as an industry, let alone pharma. However, the report is interesting for social marketers, especially the mention of World Record Egg’s activities.