Klick Health

Hidden gem: LinkedIn for healthcare marketers

Senior Director, Social Media

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For a long time LinkedIn has flown under the radar of healthcare brand marketers. Sure, the corporate communications and human resources groups were using it, but brand marketers kept hearing that doctors were not on the channel. This is still somewhat true, but, as is often the case, the truth is more nuanced than the sound bite.

Inside this Klick POV:

Download this POV to see what we found when we peeked behind the curtain and looked at physician specialties on LinkedIn.

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More About the Author

Brad Einarsen

Brad is Klick's Senior Director leading the social practice. His group ensures that clients get the best bang for their buck on the social platforms.

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