Move over, Google Maps, Facebook is taking your place at the top of the mobile app hill. Interpreting the stats, it looks like Apple’s decision to replace Google Maps with their own version has had a significant effect on usage. Meanwhile, Facebook has continued improving its offering and has leapt ahead of the stumbling Google Maps. Reading the chart, 85.6 million users used the Facebook app in December, 2012.
The usage extends past just numbers of users as well. 23% of all time spent on apps is now through the Facebook offering. The next largest single app is 3%. One thing is certain, mobile users love their Facebook.