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70% know of wearables, 18% own one

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At the ePharma summit in NYC a couple of weeks ago, John Mangano released some data from a comScore study that looked at wearables, mHealth apps, and adoption. Some of this findings of this study as reported by MobiHealthNews:

Wearables

mHealth Apps

Generations also differ on how they use health apps. While millennials mostly use them to track exercise, Generation X uses them to track diet, access medical information, and for medication reminders. Baby boomers also track diet, but use apps to find community support related to diseases or conditions too.

Chronic Conditions and mHealth Apps

“Why would you not buy a wearable? There are two real reasons. It costs too much, and I don’t see a benefit from it,” he said. “Luckily, with technology, cost is always dropping. It will get cheaper over time. … But there’s a benefit and we need to find those benefits. Insomniacs found it, allergy sufferers found it, but we need to find these benefits as they apply to specific conditions.”

Other stories from MobiHealthNews:

Source: MobiHealthNews

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