ePharma Summit™ 2010 Speaker Videos
All Videos
Chairman’s Address
Paul Ivans
President,
Evolution Road Consulting
What an ironic, scary and exciting time to be involved in the world of pharmaceutical digital marketing ...
Value-Add Beyond the Pill – The Digital...
Brian O’Donnell
Executive Vice President,
Interactive Services,
Klick Pharma
Empowered patients are conversing and influencing prescribing ...
Day 1 – Tuesday, February 9, 2010 | |||
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The Healthcare Overhaul—Evaluating What It All Means for the Industry Susan Dentzer |
Implementing New and Innovative Communication Channels ... Dennis Urbaniak |
Thought Leader Panel—The Evolving HCP and Consumer Media Mix Paul Ivans |
Interactive Polling Round I - Pharma on YouTube: Who’s Doing it Best? Kevin "Nalts" Nalty & Clare O'Brien |
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Maximizing Your Returns Online John Mangano |
Anatomy of a Great Online Creative James Chase |
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Day 2 – Wednesday, February 10, 2010 | |||
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Use Online Video & Social Media to Drive Measurable Return Kevin Nalty |
Putting the Consumer Back in DTC: Five Things Pharma ... Hensley Evans & Mel Halkyard |
Creating Value in Non-Personal Promotion Sanjay Pingle & Jason Bhan |
Speed to Impact: Creating a BIG Market On a Budget Breichen Madej |
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Optimize Your Integrated Promotional Channel Mix Michael J. Konowicz |
Chair and Co-Chair’s Recap of Day One Joe Shields |
The Long Tail of the Pharmaceutical ... Chris Anderson |
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